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Introducing Lyssna: Rebrand FAQ

Learn more about our 2023 rebrand from UsabilityHub to Lyssna

Krystal Taylor avatar
Written by Krystal Taylor
Updated this week

In 2008, UsabilityHub began as a simple five-second test. Over the years, we have evolved to offer a wide range of usability testing methodologies, cultivated a vast participant panel, and most recently, introduced interview studies to our offering. Today, more than 280,000 designers, marketers, product leaders, and researchers rely on our platform to deeply understand their audience and move in the right direction — faster.

Our reach extends beyond usability, and our new branding establishes our role as the place where you can discover audience insights that are vital to your decision-making processes.

Why Lyssna?

Lyssna means TO LISTEN in Swedish. Our mission is to put people at the heart of solutions to improve the quality of experiences in the world. We see listening as the foundation of human connection and understanding — it’s at the heart of our experience research mission.

What changed?

We have a new name, logo, and colors. Our platform has a fresh coat of paint, but underneath it’s the same great software you know and love.

What do I need to do?

Nothing. If you're a returning customer who previously had a UsabilityHub account, rest assured that your user settings, account, and data remain the same. Simply log in with the same details you used for UsabilityHub and enjoy the new experience!

💡 If you use a password manager, you may want to update your stored login location to lyssna.com

Is anything else new?

Along with the rebrand, we launched a new website with tons of helpful resources. You’ll be able to access videos, guides, blog articles, and more:

Where can I learn more?

For a deep dive into our rebranding journey, check out our blog post.

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