Saved demographic audiences allow you to save sets of demographic filters from panelist orders for future use. Instead of manually selecting the same filters each time you place an order, you can save the audience for easy access later on.
Why use saved demographic audiences?
Save time: No more repetitive selection of the same filters for similar orders. With saved demographic audiences, you can quickly apply pre-defined filters with just a few clicks.
Reduce errors: By eliminating the need to manually select filters each time, saved audiences help minimize the risk of user error. You can trust that your orders are accurate and aligned with your intended demographics.
Enhance efficiency: Whether you're placing multiple orders or recurring orders with similar demographics, saved audiences streamline the process, allowing you to focus on more strategic tasks.
How to create a new saved audience
To save a demographic audience, you'll:
Head to the panel order form on any test.
Select the filters you want to include in the audience from the list of demographic options on the left.
In your Order summary on the right, review your selected demographics. You can easily remove any demographics you no longer want at this stage.
Once you've confirmed your selected demographics are correct, click the Save audience button on the order form.
Give your new saved demographic audience a name. This name will appear in your list of saved audiences, so something clear and concise is recommended.
Click the Create button, and you're done. Your new audience is now saved and is available to all members of your team 🎉
How to access Saved Demographic Audiences:
Once saved, your audience will be conveniently listed for easy access on subsequent orders. To use your saved audience:
Click the Saved audiences tab at the top of the panel order form on any test.
Select the desired audience from the list. You can expand and review the demographics for each audience before selecting one.
Click Apply on the audience you'd like to use. The associated demographic filters will be automatically applied to your order.
Confirm your order summary and place your order 🎉
If you have any questions or need further assistance with using saved demographic audiences, our support team is here to help. Contact us anytime, and we'll be happy to assist you!