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Sharing your test with your own audience

How to create, manage and share your test link with your own audience

Written by Krystal Taylor

If you prefer not to order responses from the Lyssna panel, you can instead invite your own participants to take your test. Each test has a unique link, enabling you to invite an unlimited number of participants to take your test.

This article is about recruiting participants from your own audience using a Lyssna link. If you're looking for our third-party partner panel option in the order form, see Ordering from the External panel.

Our Free plan allows you to view only the first 15 self-recruited responses on an unmoderated test. To access additional self-recruited responses, you will need to upgrade to a paid plan.


How to share your test

Visit the Recruit tab of your test and click Create a link:

A modal will appear where you can customize the settings of your link. Configure your link by selecting the relevant options. Note that limiting the number of participants who can take your test, collecting demographics from your audience, and setting up test redirects are all features exclusive to the Growth plan.

Enable the link, copy it, and share as desired.

Once you have enabled a test link, that test or interview counts as a launched study. Your plan determines how many studies you can launch per billing cycle. Once a study is launched, you can continue to recruit for it as long as you need.


Sharing your test in person or with a QR code

If you're collecting responses at an event or want participants to scan a code, you can create a QR code that points to your test's recruitment link. Lyssna doesn't generate this QR code for you, so you'll need to use an external QR code generator, such as QR Code Generator, QRCode Monkey, or Canva. Paste your recruitment link into the tool and download or print the code it creates. Anyone who scans it opens your recruitment link, so you can share one code with as many participants as you like.

If participants will take the test on a shared device, such as a tablet at a conference, turn on kiosk mode so the same device can be used by many people in a row.

Mobile studies

When a participant opens the recruitment link for a mobile study on a desktop device, they see a hand-off page with a QR code and a 6-character study code to continue on their phone. These are unique to that participant's response, so they can't be shared with other people. To invite many participants, share your recruitment link, or a QR code you created with an external tool that points to it. To see what participants experience, read The Respond by Lyssna app.


Common questions

Who can see my test?

When inviting participants from your own audience your test can be seen by whomever you share the link with.

What kind of branding will be shown to my participants?

Your participants will see a default, unbranded interface. Adding your logo and brand colors are features of our Enterprise plan.

How do I revoke access to a test?

If you've shared your test's link you can disable access anytime by clicking Manage link on the Recruit tab of your test, and then Disable link.

Can I learn more about my participants?

When inviting participants from your own audience, you can gather demographic details allowing you to filter responses based on age, country, gender, education level, daily hours online, annual household income, technical proficiency, and employment status using demographic questions. This feature is available on our Growth plan.

Why have I received more responses than requested when I selected to limit participants?

When you make your test link available to more people than you would like to respond, it's possible that you will receive a few more responses than requested. We disable your test from being accessed once the target number of responses has been met, but if any other participants have opened the test and begun to respond before it is closed, they will be allowed to finish their response and it will still be registered in your results.

What happens to my responses if I cancel my paid plan?

If you cancel your paid plan and return to the Free plan, all your collected responses will remain saved, but you'll only be able to view the first 15. To regain access to all responses, you'll need to upgrade to a paid plan. Your data stays secure and accessible if you choose to upgrade in the future.

Can I recruit from the Lyssna panel on the same test?

Yes, you can recruit from the Lyssna panel on the same test. Once you launch a study by either enabling a recruitment link or placing a panel order, you can recruit for that study for as long as you need, from as many sources as you like. That includes the Lyssna panel, your audience, and our partner panel. If you recruit from multiple sources, you can filter your responses to view only those from a particular source.

Can I create multiple recruitment links for the same test?

No. Unmoderated tests support only one active recruitment link at a time. If you need to track participants from different sources, you can use custom variables on your single link to filter responses by source after the fact.

If you are running a moderated Interview (not an unmoderated test), multiple recruitment links are supported. See Recruiting your own participants for Interviews for details.

Does Lyssna create a QR code I can share with all my participants?

No. We don't generate a reusable QR code for your test. You can create one with any external QR code generator, such as QR Code Generator, QRCode Monkey, or Canva, by pointing it to your test's recruitment link.

Why does the QR code or 6-character study code I was shown stop working after one person uses it?

The QR code and study code shown when a participant moves from desktop to their phone belong to a single participant's response, so they can't be reused. Share your recruitment link, or a QR code you created with an external tool that points to it. Each time the link is opened, it creates a new code for that participant.

Can many participants scan the same QR code to take a mobile study?

Yes, as long as the QR code points to your recruitment link and you created it with an external QR code generator. Each participant who opens the link gets their own code to continue on their phone.

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